If you haven't perfected the art of washing your hands this year, then you probably never will. The current pandemic has made us all extra conscious about how to best keep our hands clean for not only our own hygienic purposes (which should always be considered) but for the safety of others and preventing the spread of COVID-19.
A large part of washing your hands is, of course, all about the soap you use and one product in particular has been gaining all the traction. Japanese brand MyKirei by KAO is being praised for its Flower Foam Hand Wash (opens in new tab) which has gone completely viral since it was launched earlier this year.
MyKirei By Kao Japanese Yuzu Flower Foam Hand Wash | $18 (opens in new tab)
Infused with Japanese yuzu fruit extract that's high in vitamin C (opens in new tab) for brighter skin, and rice water to keep your hands hydrated all day whilst fighting off all the germs - a winner soap!
In honor of Global Handwashing Day, we bring you two great ways to cleanse your hands. Both of our formulas are moisturizing and made with vitamin C-rich yuzu and rice water, but there are a few unique points to highlight. Yuzu Flower Foam puts the fun right in the palm of your hand by pumping out a fluffy, foamy bloom. Rich and creamy, it’s packaged in our exclusive “Bottle for Life”—grab a recyclable pouch when you need a refill. Nourishing Hand Wash is a gel that creates a frothy lather as it gently washes away dirt and germs—without drying out your skin. It comes in our unique inflatable AIR bottle, which is 100% recyclable through our partnership with @terracycle. Are you a Yuzu Flower Foam 🌸 or a Nourishing Hand Wash💧fan? Or both, like us? MyKirei by Kao (opens in new tab)
A photo posted by @mykirei on Oct 15, 2020 at 12:30pm PDT
The hand soap, which is priced at just $18, blew up as soon as it hit shelves in April, selling out almost immediately. However, due to high demand, it has finally been restocked and is available to shop again. But what is so special about it?
Well, the main thing that has everyone going mad for it is that the special soap dispenses a perfect foam flower with every pump you squeeze out. Yep, that's right - we can envision all the Instagram reels and TikToks already.
A fun opportunity is blossoming: Join our #MyKireiChallenge for a chance to star in an upcoming MyKirei by Kao ad and win four of our fan-favorite products! Participating is easy. Just… 🌸 Grab your Yuzu Flower Foam Hand Wash and show us your video skills by filming a creative spin featuring the foam flowers 🌸 Post your video on Instagram, tagging #MyKireiChallenge and @mykirei; you can also post on TikTok with #MyKireiChallenge 🌸 Follow us on Instagram if you haven’t already We can’t wait to see your best blooms! 🌸 NO PURCHASE NECESSARY. Open to legal residents of the 50 United States (D.C.), 13 years and older. Void where prohibited. Entries close November 23, 2020. See link in bio for official rules. MyKirei by Kao (opens in new tab)
A photo posted by @mykirei on Oct 17, 2020 at 8:49am PDT
Not only is it Insta-worthy, but the hand soap is also great for the skin. It's carefully portioned formula is infused with Japanese yuzu fruit extract that's high in vitamin C (opens in new tab) and can help brighten the skin. And if you're worried about constantly getting dry hands from all the washing, don't - the soap also includes rice water, which promises to keep your hands hydrated all day whilst fighting off all the germs.
"In today's world, we are all striving to find ways to make our environments cleaner and healthier, and our Flower Foam Hand Wash does just that,” the brand's Director of Marketing, Marissa Vallillo told Byrdie. "We are reinventing the ritual of handwashing. With our innovative delivery system, the pump leaves behind a beautifully fragrant foam flower imprint with the simple push of your palm."
The product launched on Amazon last month and has already sold out twice. Now that it has ben restocked, we suggest you move fast as it won't be around for much longer if its track record is anything to go by.
And remember, take a minimum of 20 seconds when washing your hands!
Sagal is a journalist, specialising in lifestyle, pop culture, fashion and beauty. She has written for a number of publications including Vogue, Glamour, Stylist, Evening Standard, Bustle, You Magazine, Dazed and Wonderland to name a few.
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