MAC has teamed up with The Sims for a new eyeshadow palette (yes, really)

You can now twin with your Sims – there's a sentence we never thought we'd say

woman having eyeshadow applied
(Image credit: Westend61 via Getty Images)

MAC Cosmetics is known for its super fun make-up collaborations, and their latest launch is no exception. After teaming up with The Sims 4 to bring their eyeshadows to the Sim world, the script has now been flipped to bring you an IRL palette inspired by the game.

I'll be honest, as someone who was a big fan of The Sims back in the day – I mean, who wasn't? – I'm very much here for this new partnership. 

In MAC's classic nine-pan palette format, you'll get a range of wearable dusky pink and brown shades that suit all skin tones in both matte and shimmery finishes, meaning endless possible looks. We love ourselves a versatile product and this one might be a great candidate for one of the best eyeshadow palettes

The brand first teamed up with The Sims 4 to bring a selection of make-up looks to Create-a-Sim in 2020, allowing users to kit their Sims out in some of their favorite MAC shades.

"This palette works for every skin tone and every age, which is the collective goal for both of our brands," MAC's Director of Makeup Artistry Romero Jennings said in a press release, Popsugar US reports.

MAC Cosmetics The Sims Eye Shadow Palette

(Image credit: MAC Cosmetics)
MAC x The Sims 4 Eyeshadow Palette, $32,

MAC x The Sims 4 Eyeshadow Palette, $32,

"[It's] one of my favorite curated palettes, as it offers versatile colour combinations in textures ranging from frosty to pearl to luster," Jennings added.

The palette is available to shop online only now. It's only on offer to customers in the US, but the rest of the world can still enjoy MAC eyeshadows in-game while playing The Sims 4. (Because let's be honest, none of us are going anywhere RN.)

This one is also a limited edition buy, so be sure to snap up yours while stocks last. Race you to the checkout!

Lucy Abbersteen

Lucy is a beauty journalist who has written for titles including Marie Claire, Cosmopolitan, OK!, woman&home and Women's Health, as well as regularly contributing to My Imperfect Life. Her work covers everything from skin and haircare tips to trying and testing the latest beauty launches, and interviewing celebrities and experts. A certified dog person, her other interests include mental wellbeing, books, piña coladas and not getting caught in the rain.