COVERGIRL is expanding its beauty horizons, and we're warning you now: make room in your skincare mini fridge.
For the first time ever, the cosmetics brand is segueing into skincare with the launch of a 100% vegan and clean line. Five new products have officially hit shelves, and they're intended to improve your skin's quality instantly and over time. (Time to add a lil' facial TLC to your self-care practices!)
“COVERGIRL is an icon in the makeup aisle with a deep heritage in skin-forward products, so breaking into the skincare category is a natural evolution for the brand,” said Andrew Stanleick—executive vice president, North America at Coty, owner of the brand—in a press release.
The following COVERGIRL skincare items are now on the shelves:
- COVERGIRL Clean Fresh Skincare Hydrating Cream Cleanser
- COVERGIRL Clean Fresh Skincare Priming Glow Mist
- COVERGIRL Clean Fresh Skincare Weightless Water Cream
- COVERGIRL Clean Fresh Skincare Mattifying Oil Free Moisturizer
- COVERGIRL Clean Fresh Skincare Dry Skin Corrector Cream
(Psst: this is the skincare product order you should be following for glowing results!)
Shop the COVERGIRL's Clean Fresh Skincare line:
"We know consumers are more skin-aware than ever and want ingredient-conscious products at an accessible price point," Stanleick adds.
We're stocking up our carts as we speak! Be sure to explore the full collection on the COVERGIRL website and Walmart.
