Emily Ratajkowski's haircut stole the spotlight at the Marc Jacobs show—here are tips for copying the look

Bobs are back, baby! We spoke to the pros about styling a 'do à la that new Emily Ratajkowski haircut

the new emily ratajkowski haircut, a bob and bangs, which she wore with a neutral-colored outfit to marc jacobs fashion week show
(Image credit: Gilbert Carrasquillo/GC Images)

When that bold Emily Ratajkowski haircut made its debut at Marc Jacobs' New York Fashion Week show, all eyes diverted from the runway. 

It's no secret that bob hairstyles are making a comeback, but given the significant change from the model's usually breezy long locks, her short waves and even shorter fringe took onlookers by surprise on Thursday, February 2. But unsurprisingly, they were in favor of the transformation (minus a few naysayers here and there). 

When Ratajkowski took to Instagram to show off her strands, people were quick to comment. "What an adorable hairstyle," one user wrote. Another chimed in with: "Love the Bob, truly gorgeous." 

Since we were quick to hop on board Em Rata's latest trends—particularly the Emily Ratajkowski workout routine, as it suggests a daily pastry—we did a little digging to uncover how to make bob styles work for us, too. 

How to get the Emily Ratajkowski haircut for yourself:

What did we tell ya? Completely different than what we're used to seeing on the actor and model, but needless to say, the copy cats are already taking notes. Salon visit, anyone?

When it comes to a bob, there's no one-size-fits-all style and rule to achieve it. Chances are, you'll have to do a little experimentation. 

"There are so many varieties of bobs: they've got layers, invisible layering, one length for a more modern look, one with stacks in the back with kind of a vintage vibe," says Amanda Rabelo, a hairstylist at Live By the Sword Salon in Brooklyn, New York. "But I think it's important to do something that fits your personality and aesthetic."

Meet the expert: Amanda Rabelo

Amanda Rabelo is a stylist at Live By the Sword Salon in Brooklyn, New York, which is a full-service salon with a variety of offerings, and even has a neighboring tattoo shop. 

1. Do your research

In a previous interview discussing the Zendaya bob with celebrity stylist Gregory Patterson, he implored the importance of homework and consulting with the pros. 

"Find the perfect length for your hair type, texture and lifestyle," he told My Imperfect Life. "Bobs are super customizable, no matter your ideal level of maintenance, so team up with your stylist and make sure to let them know how you want to wear your bob and how much you’re looking to commit to styling."

As a rule of thumb, the shorter you go, the more frequently you'll return for a cut and some maintenance. (Typically, you can go six to eight weeks in between cuts if you're rocking a bob.) 

Meet the expert: Gregory Patterson

Gregory Patterson is a celebrity stylist and DIY expert for Sally Beauty

2. Invest in the right products

"Leave-in conditioner is my #1 golden rule for my clients because it helps eliminate frizz, makes the hair a little more shiny and more kept," Rabelo adds. 

Both she and Patterson are also in favor of a textured spray to help keep the strands looking lively. 

Curl Texturizing Spray Curl Solutions by ion

Curl Texturizing Spray Curl Solutions by ion
$9.29 (US Only)

Rejuvenate dull, flat curls with a spray that will leave them vibrant and bouncy. 

Moisture Solutions by ion Miracle Leave-In Conditioner

Moisture Solutions by ion Miracle Leave-In Conditioner
$9.89 (US Only) 

Suitable for all hair types and styles, this product works to hydrate, eliminate frizz and increase manageability.

3. Pick good tools

"A flatiron will help in a few different ways because not only is it going to give you straight hair, it'll also give you a little bend," Rabelo says. "There are so many different ways to use it—you can create a little twirl, a little wave to create more dimensional texture versus one flat-looking kind of look. I think it's important to play up on the texture and embrace that."

Have a look at the best GHD hair straighteners if you are in need of some guidance!

4. Own your new 'do

And, above all, regardless of what hairstyle you're thinking about trying next, have fun!

"Ultimately you gotta rock it," Rabelo says. "Some people are not comfortable with short hair but some people, once they give it a shot, they love it. When you do it, just own it."

If you're thinking about a salon visit in the near future, have a look at our favorite 2023 hair trends that are everywhere!

Danielle Valente
Digital News Writer

Need a TV show recommendation? Maybe a few decor tips? Danielle, a digital news writer at Future, has you covered. Her work appears throughout the company’s lifestyle brands, including My Imperfect Life, Real Homes, and woman&home. Mainly, her time is spent at My Imperfect Life, where she’s attuned to the latest entertainment trends and dating advice for Gen Z.

Before her time at Future, Danielle was the editor of Time Out New York Kids, where she got to experience the best of the city from the point of view of its littlest residents. Before that, she was a news editor at Elite Daily. Her work has also appeared in Domino, Chowhound, and amNewYork, to name a few. 

When Danielle’s not writing, you can find her testing out a new recipe, reading a book (suggestions always welcome), or rearranging the furniture in her apartment…again.