Say goodbye to ghosting with Snack—the dating app that punishes users for leaving you on read

This new feature could change everything

Portrait of young woman taking a selfie on phone. - stock photo
(Image credit: Getty Images / Stephanie Reid)

When it comes to dating there are so many new toxic dating trends to navigate—with the likes of negging and cookie jarring rising in popularity. But there's one that truly stands out. 

Those in the dating game will know there's one age-old trend that never seems to go away, and that's ghosting. However, thanks to the dating app Snack, this new feature may finally eradicate it for good.

If you’re lucky enough to have avoided being ‘ghosted,’ let us enlighten you as to why it truly sucks. Ghosting put simply, is when you’re talking to someone and then they suddenly stop talking to you, stop taking your calls, and don’t reply to your texts. They disappear, like a ghost.

More often than not, this leaves you feeling rejected, confused, and wracked with self-doubt. It offers no closure and no understanding of what, if anything, went wrong. This sad outcome could be set to change, however, thanks to Snack.

What is the dating app Snack? 

Snack is a relatively new dating app aimed exclusively at Gen-Z users between the ages of 18 and 35. It’s basically TikTok, but for dating as it allows you to share videos and content with other singletons. 

Snack’s Ceo Kim Kaplan told Dazed: “This generation does not currently have a dating app that caters directly to them. By making the app exclusive to 18-35-year-olds, it allows us to lean in and super-serve this demographic with an app that speaks their digital language and ensures the best matches possible.”

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(Image credit: Getty Images / Westend61)

What's the new ghosting feature on Snack?

The new feature has been designed to ‘Bring some manners and common decency back into the dating game.’—Hallelujah!

It gives daters the power to report users who are actively ghosting. If you are reported frequently your profile is ‘deprioritized’—meaning it will be shown to fewer people. This means ghosting will effectively damage your own dating prospects.

Now obviously this feature while very satisfying for anyone who's been ghosted does pose some risks. One being that scorned ex-lovers may abuse this feature and reports those who don’t deserve it. 

Also, it's important to remember that in some instances, ghosting is completely okay if you feel uncomfortable, unsafe or the other person won’t respect the fact you are not interested and have already made your choice clear.

It is always your right to cut contact with someone, without giving them a response or reason, and remember to report those who are making you feel uncomfortable, upset, or are abusing the app.

This new feature is aimed solely aimed at those who ghost as a game or do it frequently to other users for no good reason and is really to deter this behavior more than anything. 

Naomi Jamieson
Lifestyle News Writer

Naomi is a Lifestyle News Writer with the Women's Lifestyle team, where she covers everything from entertainment to fashion and beauty, as well as TikTok trends for Woman&Home, after previously writing for My Imperfect Life and GoodTo. Interestingly though, Naomi actually has a background in design, having studied illustration at Plymouth University but lept into the media world in 2020, after always having a passion for writing and earned her Gold Standard diploma in Journalism with the NCTJ.

Before working for Future Publishing’s Lifestyle News team, she worked in the Ad production team. Here she wrote and designed adverts on all sorts of things, which then went into print magazines across all genres. Now, when she isn’t writing articles on celebs, fashion trends, or the newest shows on Netflix, you can find her drinking copious cups of coffee, drawing and probably online shopping.