Tarte's 'Turn It Up, Throw It Back' sale is fueling our nostalgia with 65-percent-off makeup faves

We're talking ten-dollar Tarte Shape Tape, people!

woman having eyeshadow applied
(Image credit: Westend61 via Getty Images)

If your makeup vanity is looking a little sparse, Tarte will likely inspire you to stock up on a few (hundred) things to add some clutter to your space. But don't wait, beauty queens—you'll have to act fast to cash in on the brand's limited-time deals. 

From July 7th through 9th, Tarte will host its Turn It Up, Throw It Back sale, which will allow you to take advantage of up to 65-percent off some of your favorite products, like the brand's famous Shape Tape concealer and Tarteist lip paint. 

Just type in code "MINE" at checkout and your exclusions will be factored in. Plus, while supplies last, you'll be able to snag a mini eyeshadow and mascara with a $55 purchase. 

What's more, the sale will reintroduce discontinued products that you thought were long gone. Channel those Ariel vibes with the Be A Mermaid & Make Waves Eyeshadow Palette, which includes 14 matte and metallic shades that are perfect for summer. The Love Trust & Fairy Dust Eye Palette takes advantage of floral hues with 10 eyeshadows and one highlighter—its pink and neutral shades will help you nail that ultimate flirty look.

Tarte Shape Tape concealer

(Image credit: Tarte)
Tarte Shape Tape™ Star Squad | was $15, now $10

Tarte Shape Tape™ Star Squad | was $15, now $10

Get two travel-sized tubes of the brand's famous Shape Tape concealer for only ten bucks during the sale

Tarte be a mermaid & make waves eyeshadow palette

(Image credit: Tarte)
Tarte Be a Mermaid & Make Waves Eyeshadow Palette | was $42, now $29

Tarte Be a Mermaid & Make Waves Eyeshadow Palette | was $42, now $29

Fourteen metallic eye shadow colors range from neutral and aquatic colors to jewel tones.

Tarte tarteist™ quick dry matte lip paint

(Image credit: Tarte)
Tarte Tarteist™ Quick Dry Matte Lip Paint | was $20, now $13

Tarte Tarteist™ Quick Dry Matte Lip Paint | was $20, now $13

This full-coverage, matte-finish liquid lip is available in 13 flattering shades

Tarte love trust & fairy dust eye palette

(Image credit: Tarte)
Tarte Love Trust & Fairy Dust Eye Palette | was $39, now $29

Tarte Love Trust & Fairy Dust Eye Palette | was $39, now $29

Ten eye shadows and one highlighter in neutral and pink tones.

Plus, you'll be able to feel good about stocking up your cart. The cruelty-free, environmentally-conscious items are your makeup bag's (and skin's) best friend. 

"Over the past two decades we’ve been committed to bringing our tartelettes more good-for-you glamour, staying true to the core values that they know, love, and expect from us," CEO Maureen Kelly said in a press release. 

In that case, we'll snag an extra eye shadow palette, just because!

Danielle Valente
Digital News Writer

Need a TV show recommendation? Maybe a few decor tips? Danielle, a digital news writer at Future, has you covered. Her work appears throughout the company’s lifestyle brands, including My Imperfect Life, Real Homes, and woman&home. Mainly, her time is spent at My Imperfect Life, where she’s attuned to the latest entertainment trends and dating advice for Gen Z.


Before her time at Future, Danielle was the editor of Time Out New York Kids, where she got to experience the best of the city from the point of view of its littlest residents. Before that, she was a news editor at Elite Daily. Her work has also appeared in Domino, Chowhound, and amNewYork, to name a few. 


When Danielle’s not writing, you can find her testing out a new recipe, reading a book (suggestions always welcome), or rearranging the furniture in her apartment…again.