'Bling Empire's' Kane Lim is the new face of Fenty
Check out what the reality star loves most from Rihanna's brand
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Kane Lim is stepping into the beauty biz.
Ahead of Bling Empire season 2—a mere few days away—the reality star, entrepreneur and philanthropist has been named an ambassador for Rihanna's Fenty Beauty and Fenty Skin.
“I feel very humbled and grateful," Lim said in a statement. "I’ve always looked up to Rihanna—not just for her music but as a person. I love that she is unapologetically herself and really 'sees' everyone, regardless of their race, background, religion."
Lim is the brand's first Southeast Asian ambassador, and you can catch him in a new campaign that will debut in Sephora's Singapore's flagship later in May.
Kane Lim for Fenty
Might as well adjust your skincare product order accordingly—we have a feeling you'll be inspired to make a few purchases.
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A photo posted by on
According to People (opens in new tab), a close-knit connection brewed between Lim and Rihanna over social media. They'd DM one another about Bling Empire and what's in store for the Netflix drama. But more than friendship, Lim feels his connection with Fenty is a way to celebrate the Asian community, break stigmas in the beauty world and promote self-confidence.
What will Kane Lim wear in his Fenty campaign?
Time to stock your shopping carts, beauty buffs! Here are the fan-favorite products Lim will sport in the campaign (opens in new tab):
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- View on Fenty in the UK (opens in new tab)
- View on Fenty in the US (opens in new tab)
- View on Fenty in the UK (opens in new tab)
- View on Fenty in the US (opens in new tab)
- View on Fenty in the UK (opens in new tab)
- View on Fenty in the US (opens in new tab)
- View on Fenty in the UK (opens in new tab)
- View on Fenty in the US (opens in new tab)
- View on Fenty in the UK (opens in new tab)
Congrats to the new #FentyFam member!
Danielle is a writer for woman&home and My Imperfect Life, covering all-things news, lifestyle and entertainment.
The heart of her time at Future has been devoted to My Imperfect Life, where she's been attuned to the cosmos, new TV shows and relationship trends.
Before her time at Future, Danielle was the editor of Time Out New York Kids and a news editor at Elite Daily. Her work has also appeared in Domino, Chowhound, amNewYork and Newsday, among other outlets.
When Danielle is not working, you can usually find her reading a book, coffee at hand, or attempting a new recipe. (Recommendations always welcome!)
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