H&M Black Friday sale: all the deals you can enjoy this year

This is what you can expect from the H&M Black Friday sale

 H&M Black Friday sale: shopper walks along the Magnificent Mile with a bag of merchandise from H&M
(Image credit: Getty Images:Photo by Scott Olson)

The H&M Black Friday sale is one of our favourite Black Friday clothing deals every year - and if its track record this autumn season is anything to go by, there will be some beautiful clothes on some great deals. 

The retailer is known for early discounts as well as Black Friday itself and Cyber Monday, so be prepared to have days of discounts. We've got all the info you need right here. 

When will the H&M Black Friday sale start? 

While Black Friday itself is on the 27 November, H&M has been running different promotions since Saturday 14 November and will continue to do so all the way through to Cyber Monday on 30 November. 

What deals can you expect from the H&M Black Friday sale?

There’s going to be savings on seasonal favourites, members only surprises and the retailer has promised discounts on everything for one day only - Cyber Monday. That includes deals across Women’s, Men’s, Kids and H&M Home.

Some deals will be exclusive to members and app users, including a 30% off everything for members right now  - so if you’re wanting to make the most of everything it’s worth signing up. Plus, you get an extra 10% off on top if you're a new member. 

H&M Black Friday sale: what’s on offer each day?

  • Monday 23 - Tuesday 24 - H&M members get first dibs on the biggest deal of the year
  • Wednesday 25 - Friday 27 - Black Friday itself! H&M is promising the “biggest discount yet”
  • Monday 30 - Cyber Monday - this is a one day only discount on everything including newly added arrivals