Celebrity beauty brands are becoming the norm, from Rihanna’s much-loved Fenty Beauty to REFY's Summer Skin Collection and Selena Gomez’s Rare Beauty. Now an unexpected but dreamy partnership has emerged between Vanessa Hudgens and Madison Beer as they announce their own skincare line, Know Beauty.
Vanessa and Madison have teamed up with dermatologist Dr Karen Kagha and founded Know Beauty—a skincare line that analyzes your DNA.
According to Elle, the singers founded Know Skincare after their own skin struggles. The two came together over their shared frustration at skincare products not helping their blemishes.
Skincare can often seem overwhelming and complicated. There are so many brands out there, from the Ordinary to Function of Beauty, it can feel like a guessing game to know what’s best for your skin. We often find ourselves wishing someone could just tell us exactly what we need—and it looks like Know Beauty may be able do just that.
What makes Know Skincare unique is the DNA kit they offer. You just swab your cheek with the kit they give you, send it back and Know produces a report of ingredients, treatments and a routine that will aid your skin.
They examine your DNA across seven categories: collagen renewal, pigmentation & sun damage, antioxidant support, skin sensitivity, advanced glycation end products, skin elasticity and sun protection. The aim is to figure out your unique skin needs.
The brand also offers its own line of skincare including moisturizers, serums, eye creams, cleansers and a glowing collagen mask. Some of the ingredients used are holy grails like hyaluronic acid and vitamin C.
Several of the products are vegan, irritant-free and fragrance-free. The website clearly outlines the ingredients and what they do and suggests which products cater to certain skin types, such as acne-prone or textured.
Know beauty: the hero products
-
I am blush *obsessed* and this easy multi-use pick always gets me complimentsAs a self-proclaimed blush connoisseur, I swear by ILIA's cheek and lip stick and hopefully, when my work is done, you will too.
-
Emma Chamberlain just debuted the ultimate sexy chic updo—and the wispy look is perfect for fallIf you've been looking for a new, signature hair look for fall, Emma Chamberlain may have just come *through* for you...
