Ashely Tisdale's Being Frenshe Target line has dropped—here are the items to shop

Being Frenshe, Target's one-stop shop for haircare, skincare and beauty needs, is officially on shelves

being frenshe target items on a sunset background
(Image credit: Target)
My Imperfect Life Verdict

Fresh-scented and revitalizing, these newly launched fragrances are the essence of 'zen'

Reasons to buy
  • +

    The scents are soothing and not overpowering

Reasons to avoid
  • -

    You might have to reapply throughout the day

Being Frenshe, Target and Ashely Tisdale's wellness line, is your excuse to indulge in a #SpaNightRoutine. (Not that you needed an excuse!)

Whether you're looking to soak up some fresh, calming aromas with the best scented candles or you're on the hunt for popular perfumes, this collection is all-things zen.

Featuring creams, oils and body washes, to name just a few products, Being Frenshe asks us to take a little rest throughout the day to recharge with something pleasing. We're not sure about you, but the creams in our collection are low in stock, so... 

What is the Being Frenshe Target line?

Founded by Disney alumna Ashley Tisdale, Being Frenshe (opens in new tab) was a pandemic-born project that asks us to take moments out of our day to unwind. Since scents have the power to affect our mood and connect us to the present, Tisdale wanted to create something that could help our overall wellness, the way lighting candles and cutting fresh flowers did for her. 

"While on my own mental health and wellness journey, I discovered that introducing fragrance into my daily rituals greatly influenced my mood—whether it was to keep me grounded and calm or celebrate my confidence and joy," she said in a statement. "My hope is that these products will support your own self-care rituals—and encourage you to breathe in a moment for you."

After applying hair mist or scrubbing with a body wash, you'll not only enjoy the fragrances but feel good knowing the line consists of vegan beauty products, cruelty-free and paraben-free products. We're on board already!

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What does the Being Frenshe collection include?

Haircare

  • Being Frenshe Body & Hair Radiance Oil
  • Being Frenshe Nourishing Hair Mask
  • Being Frenshe Hair, Body & Linen Mist 

Skincare

  • Being Frenshe Hand Serum
  • Being Frenshe Milky Body Lotion
  • Being Frenshe Glow On Perfume Oil 
  • Being Frenshe Renewing Body Wash
  • Being Frenshe Multi-Tasking Body & Scalp Scrub
  • Being Frenshe Soothing Body Serum Stick

Bath products

  • Being Frenshe Reset Candle
  • Being Frenshe Milky Bath Bomb
  • Being Frenshe Revitalizing Bath Powder

Being Frenshe scents

  • Solar Fleur: a refreshing mix of bright bergamot, dewy orange blossom, coconut orchids and sandalwood
  • Lavender Cloud: a fusion of fresh lavender, milky sandalwood and sweet cardamom
  • Cashmere Vanilla: a warm and cozy vanilla with notes of toasted jasmine rice, warm amber and creamy musk
  • Bergamot Cider: sparkling bergamot with a hint of fresh ginger, blooming wildflowers and cedarwood
  • Citrus Amber: a vibrant sparkling lemon with zesty clementine, orange blossom and golden amber

What are the best Being Frenshe products to buy?

Hand Serum in Solar Fleur

Hand Serum in Solar Fleur

(Image credit: Target/Being Frenshe)

A new staple in my purse, the Solar Fleur hand serum has become one of those items I won't leave home without. It's sweet-smelling, nourishing and the perfect pick-me-up throughout the day when I am craving a refresh. The only downside is that the application can feel a tad greasy—but that sensation won't last long. 

Body & Hair Radiance Oil in Lavender Cloud

Body & Hair Radiance Oil in Lavender Cloud

(Image credit: Target/Being Frenshe)

Hydrating and versatile, the lavender-scented body and hair oil is a go-to after hopping out of the shower, but like hand serum, it'll feel greasy until it settles into your skin. It's a bit pricer in comparison to the rest of the collection, but the bottle size itself is far more generous than its counterparts. So at the end of the day, it'll make the decision at checkout far easier. 

Glow On Perfume Oil in Citrus Amber

Glow On Perfume Oil in Citrus Amber

(Image credit: Target/Being Frenshe)

Citrus Amber is sweet, refreshing and not too overpowering—it's just the perfect touch. However, the sweet scent does have us tap into a hygge state of mind, so I'm saving it for the cold-weather months and when I find myself a new sweater. Though you might need to reapply at some point during the day, you won't mind—the bottle itself is easy to store and fits perfectly in pocketbooks and luggages alike.

Renewing Body Wash in Bergamot Cedar

Renewing Body Wash in Bergamot Cedar

(Image credit: Target/Being Frenshe)

Customers love the revitalizing feeling after rinsing off with Being Frenshe's body wash, but this product is on the higher end of the pay scale in comparison to others. The scent is definitely worth it, though.

Reset Candle in Solar Fleu

Reset Candle in Solar Fleu

(Image credit: Target/Being Frenshe)

This sweet-smelling, confidence-boosting scent will fill your abode with a dose of sunshine and summer. I wish the fragrance was a bit more potent so I could soak up more of its cool, refreshing aroma from a distance—it didn't necessarily travel as far throughout my apartment as I'd hoped, but I do look forward to making this a repeat buy when I'm at Target. And I'll likely snag a Citrus Amber candle since we're in the midst of cozy season. (You can never be too prepared.) 

Hair, Body & Linen Mist in Cashmere Vanilla

Hair, Body & Linen Mist in Cashmere Vanilla

(Image credit: Target/Being Frenshe)

Warm and cozy, this hair, body and linen mist is multipurpose and begs for a second purchase. Like the Citrus Amber perfume, I find this to be a more appropriate pick for the winter.

Danielle is a writer for woman&home and My Imperfect Life, covering all-things news, lifestyle and entertainment. 


The heart of her time at Future has been devoted to My Imperfect Life, where she's been attuned to the cosmos, new TV shows and relationship trends.  


Before her time at Future, Danielle was the editor of Time Out New York Kids and a news editor at Elite Daily. Her work has also appeared in Domino, Chowhound, amNewYork and Newsday, among other outlets. 


When Danielle is not working, you can usually find her reading a book, coffee at hand, or attempting a new recipe. (Recommendations always welcome!)