Wondering why Emma Chamberlain is famous? Here’s everything you need to know about the YouTuber and style icon

From her famous house tour and iconic Met Gala interviews to her candid YouTube vlogs—here’s a full debrief on everything Emma Chamberlain!

Emma Chamberlain with green eyeliner, posing at the 2021 Met Gala Celebrating In America: A Lexicon Of Fashion at Metropolitan Museum of Art on September 13, 2021 in New York City/ in a green and pink template
(Image credit: Getty Images/ Theo Wargo)

If you’re an avid TikTok or Instagram scroller, you will have no doubt spotted a certain ginger-bob repping, 90s-style fashionista appearing more and more on your feed. Emma Chamberlain is swiftly becoming one of the biggest IT girls around—from her relationship with Tucker Pillsbury to giving Architectural Digest a tour of her new killer pad. So, what better time to take a deep dive into her life? From her coffee company to why Emma got famous in the first place—here’s all the essential info about her!

If you’re new to the Emma-verse, you will likely recognize her from that iconic Met Gala 2022 interview with Jack Harlow—where he told her he loved her and she got, understandably, very flustered. Since then she’s gone on to do magazine covers, walked the Venice Film Festival red carpet and even sat front and center at both Copenhagen and Paris Fashion Week.

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And while Emma and her outfits are commonplace on Pinterest and Instagram these days, she's actually been a major name on the internet for some time, having been one of the OG YouTube stars. 

So for any new Emma stans out there, here's how the model/influencer and coffee mogul began her rise to fame—plus everything we know about her beau and dreamy home!

Why is Emma Chamberlain famous? 

Emma Chamberlain rose to fame with her YouTube and Instagram content—winning the People's Choice Award for ‘Favorite Social Media Star’ in 2020 and also featuring in Forbes' social media ‘30 under 30’ list. 

She began her channel five years ago and has now accumulated over 11 million subscribers, posting everything from outfit compilations to day-in-the-life and travel vlogs. 

Her videos are adored for their candor and aesthetics—from Emma talking you through how she makes her morning coffee to watching her walk around New York City in search of the thrift shop. It’s hard to explain, but Emma can make anything look cool—even cooking soup in her PJs. 

These days, she tends to upload more travel content and has appeared in YouTube videos for the likes of Vogue and Harper's Bazaar—and we'll get to that AD house tour later.

Since launching her YouTube channel, Emma has wracked up 16.1 million Instagram followers, started a Coffee Company called ‘Chamberlain Coffee (opens in new tab)’ and become a brand ambassador for the likes of Levi and Dickies. Oh, did we also mention she has a podcast?

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Emma Chamberlain's podcast

If Emma’s vlogs aren’t enough for you, she also has a podcast called ‘Anything Goes’, where she talks about everything—from girl friendships to her own struggles with anxiety and depression.

As with everything Emma does, you can expect real, candid honesty—which is why likely why she’s so popular. She also recently announced that her podcast is now a Spotify exclusive and will soon be available in video format. Her pod has a new set and everything—and much like her home, it's the most aesthetic thing we've ever seen.

Emma Chamberlain's net worth

Considering all her side hustles and IT gal status, of course, her net worth is a question we’re all dying to know—especially after seeing her home (yes we’ll get to that later).

Lad Bible (opens in new tab) reports that Emma's net worth is an eye-watering $12 million, which—at the age of just 21 years old—is damn impressive. 

Emma Chamberlain's age

As mentioned, Emma is 21 and started her Youtube channel around the age of 15/16.

To put her success really into perspective and make you feel very old—she was interviewing Timothée Chalamet, Kris Jenner and Shawn Mendes on the Met Gala red carpet at just 20 years old!

Emma Chamberlain's tattoos

Emma surprised fans earlier this year by debuting a number of adorable tiny micro tattoos—eight to be exact, which she got done in one sitting!

They include a squirrel, two paintbrushes, a vintage car, a stamp with a pine tree on it, a stuffed rabbit toy, a lighthouse, the number 11 and a little girl holding a head. 

Who is Emma Chamberlain's boyfriend?

Emma is dating 24-year-old singer Tucker Pillsbury aka Role Model—with the pair making their red carpet debut at the Vanity Fair Oscars party.

Tucker Pillsbury and Emma Chamberlain attend the 2022 Vanity Fair Oscar Party Hosted by Radhika Jones at Wallis Annenberg Center for the Performing Arts on March 27, 2022 in Beverly Hills, California.

(Image credit: Getty Images / Daniele Venturelli/WireImage)

Fans are also convinced that Role Model's song NeverLetYouGo is about Emma—which is low-key confirmed since she’s in the music video…

As of yet, he’s not appeared in one of her vlogs but keep your eyes peeled, it could happen! While they are pretty private with their relationship, Emma has previously said on her podcast that being, ‘best friends with your significant other is the best f****** thing ever. ‘ N’aww!

Emma Chamberlain's house tour

If you’ve seen Emma on TikTok lately, it’s likely been a clip from her Architectural Digest house tour which went viral for being basically the coolest house ever.

Her LA home boasts a dreamy green and marble kitchen, a pool and loads of artwork painted by her dad—Michael Chamberlain.

Watch the tour for yourself…

Emma Chamberlain's red carpet appearances 

Emma Chamberlain at the Met Gala 2022

Emma stole the show with her gilded-age-inspired Lou Vuitton two-piece and dazzling Cartier diamond choker.

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And who could forget her Met Gala 2021 Louis Vuitton fit… 

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Emma Chamberlain at the Venice Film Festival 2022

Despite all the Don’t Worry Darling drama kicking off, Emma still managed to garner our attention with this stunning white dress moment.

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Emma Chamberlain at Paris Fashion Week

Her latest fashion offerings have come for PFW where she is just rocking every look!

Emma Chamberlain attends the Loewe Womenswear Spring/Summer 2023 show as part of Paris Fashion Week on September 30, 2022 in Paris, France

(Image credit: Getty Images / Jacopo Raule/GC Images)

We're already counting down the days until she makes another red carpet appearance and gives us another sneak peek at her home—maybe in her next YouTube vlog? Here's hoping! 

Naomi Jamieson
Lifestyle News Writer

Naomi is a Lifestyle News Writer with the Women's Lifestyle team and has recently earned her Gold Standard diploma in Journalism with the NCTJ. She has a background in design, having studied Illustration at Plymouth University but has taken a leap into the world of journalism after always having a passion for writing. She currently writes pieces on beauty, trends, fashion, and entertainment for GoodTo and My Imperfect Life. She also tests and reviews beauty and skincare products and tries out the latest TikTok hacks for My Imperfect Life.


Before working for Future Publishing’s Lifestyle News team, she worked in the Ad production team. Here she wrote and designed adverts on all sorts of things, which then went into print magazines across all genres. Now, when she isn’t writing articles on celebs, fashion trends, or the newest shows on Netflix, you can find her drinking copious cups of coffee, drawing and probably online shopping.