When does Prime Day end? Stock up while you can
Unsure of when Prime Day ends? Spare yourself the missed-deal regrets and get shopping ASAP!


Naomi Jamieson
Alas, all good things must come to an end and while we'd love all the best Amazon Prime Day 2022 deals to stick around forever, we know we must bid adieu to delightful discounts. But when does Prime Day end you ask? Have your watches at the ready people, the clock is officially ticking!
This year, the Prime Day savings have been major, from deals on all our fave Korean Beauty products to UGG slippers and boots—but soon, the party will start winding down. So, if you're hesitating to check out, despite the goodies waiting in your cart, here's what you need to know about Amazon's last hoorah...
When does Prime Day end?
Amazon Prime Day—or their newly coined 'Early Access Sale' if we're being technical—officially started at 3 a.m. EDT (according to Forbes) on October 11 and will come to a close at 2:59 a.m. EDT (00:00 PT) on October 13 and at 11:59 BST on October 12, for our UK readers, giving shoppers just 48 hours to shop.
So if you were eyeing Olaplex No 3 or the cult-favorite Laneige lip mask, now is not the time for dawdling! But do note that you need to be a Prime member in order to access the savings.
What to shop before Prime Day ends
Our favorite Prime Day Deals in the US
- Beats headphones: Save up to 59% across Beats headphones
- Living Proof: Get up to 30% off Living Proof products
- Murad: Find 33% off Murad skincare essentials
- Premium Beauty: Find Premium brands like Laneige and Elemis up to 30% off
- Revlon hair tools: Save up to 61% on Revlon hair tools including the One-Step
Not sure what to shop? We totally understand! All of the options can feel overwhelming, but these fan-favorites are definitely worthy of a purchase.
Our favorite Prime Day Deals in the UK
- Coffee Machines: Get up o 65% off Nespresso and De'Longhi coffee machines
- Hair tools and Hair removal: Save up to 61% on everything hair, from styling tools to removal
- Headphones: Find incredible deals on JBL, Beats and Sony headphones and speakers
- Home essentials: Save up to 27% on Home essentials from lightbulbs to vacuums
- Makeup: Find huge savings on brands like Maybelline, Rimmel and Real Techniques
Happy shopping, friends!

Need a TV show recommendation? Maybe a few decor tips? Danielle, a digital news writer at Future, has you covered. Her work appears throughout the company’s lifestyle brands, including My Imperfect Life, Real Homes, and woman&home. Mainly, her time is spent at My Imperfect Life, where she’s attuned to the latest entertainment trends and dating advice for Gen Z.
Before her time at Future, Danielle was the editor of Time Out New York Kids, where she got to experience the best of the city from the point of view of its littlest residents. Before that, she was a news editor at Elite Daily. Her work has also appeared in Domino, Chowhound, and amNewYork, to name a few.
When Danielle’s not writing, you can find her testing out a new recipe, reading a book (suggestions always welcome), or rearranging the furniture in her apartment…again.
- Naomi JamiesonLifestyle News Writer